Connect with your Audience

I created this blog to share my learnings, I acquired over 18+ years of professional career.

Though I am sharing what I know, by no means I am reaching out to everyone, who can learn something from me. At the same time, I also know that I do not know everything as business and the world of marketing (influenced by digital) is changing all the time.

At times when I discover something new I spend considerable amount of time to learn more about it. If I find that useful, I may decide to share with the readers of this site.

You may be looking to do the same

Well, all the businesses look for such opportunities. If you think that you are reaching out to all of your target audiences, you might be missing something….something big!!

Therefore, if you are here to work with me to promote something interesting or useful for my reader, I will be happy to assist you. However, I can not guarantee that we will feature your product or service on my blog.

If you are here for the first time, I recommend you to see our blogs first. I am sure that will help you understand more about our users and all my site has to offer.

About me

Hi, I am Avinash Chandra. I am a Branding, Integrated & Digital Marketing consultant and Founder of BrandLoom Consulting.

I help companies generate more revenue through digital marketing. I have successfully led Business and Marketing operations of several large & small; American, European, Chinese & Indian Brands and Startups.

In totality I have worked with over 100 Brands during my 17 years of professional career with a proven track record of Building Sustainable & Profitable Businesses.

My belief

I believe in Brands and startups that Truly Help consumers. Yes! A Brand is out there to make profit. However, unless you connect and truly help a consumer, your chances of survival are zero in this digital world. It is no longer about attacking or defending, but about finding what you can do profitably.

I don’t believe that established businesses can’t be agile and connected like the upcoming digital startups. Instead I believe that they can play from their point of strength which is their brand, data, and consumer base to make sure that all of their strengths are leveraged and used equally well in the digital world.

I don’t believe that a startup just needs to be an aggressive attacker and use discounting (with investors money) as a strategy to build their business. Instead I believe that by finding their niche and connecting with their prospective consumer at the right point of time, a startup can find their MOJO.

What I do here

I focus on the following things here:

…and similar fields.

Advertise, Promote & Partner with me

Every business is different and has distinct business needs.

While every business wants to sell their products and services as the real indicator of business success. It is possible that at a particular point in time it might be trying to:

  • Build awareness about its products or services
  • Drive trials of its products or services
  • Educate potential users of the advantages of it products or services
  • Generate potential leads
  • Sell and increase their profitability
  • Generate reviews of its products or services
  • compete with an existing or emerging competitor.

Whatever be your business requirement, as long as your product is relevant to our audience, we can consider it for promotion on this website. Again no guarantees please.

Together we can develop a way to reach-out to your potential user.

Who can partner with me

I have worked with the best of the brands and startups, needless to say I am quite selective. If your product or service meets my quality standards, I can consider it for promotion on this site.

I am only looking for long term relationship, a relationship that can be mutually beneficial.

Advertising, Promotion and Partnership Opportunities

Here are some advertising, promotion and partnership opportunities available on this site:

1 Service or Product Review:

We can create comprehensive service or product reviews on your offerings. Depending on your business requirement we can also create tutorials and usage guides.

2 Display Advertising

If brand awareness is what you have in your mind, you can choose this option. Based on your product context we can provide you a native advertising space on our website.

3 Contests and Giveaway

If you are looking to get trail of your product or service, we can create contests online.

4. Commercial Guest post

At times you want to communicate an official version of a product or service story. If that is what you have in your mind a commercial guest posts suits you perfectly. However, please note that we will only allow a piece of content that 100% original, plagiarism free and useful to our users.

I hope that the above helps you achieve your brand objectives. Happy to discuss further if you have any other creative idea.

Connect with me to Advertise!!